Baby-Proofing Your Home
Lead Capture Checklist
Are you a newborn, baby and family photographer struggling to get potential clients joining your mailing list?
Give them a reason to join by offering our Baby-Proofing Checklist in exchange for their email address!
Email marketing is still the most direct and best converting form of advertising.
Do not ignore it in favour of flaky social media and your web SEO that constantly needs improving and polishing. Talk directly to your clients the moment you get their email address!
Get our Lead Capture Checklist today for only £9 (RRP £17)
Baby-Proofing Your Home
Lead Capture Checklist
Are you a newborn, baby and family photographer struggling to get potential clients joining your mailing list?
How are you convincing your followers to part with their email address?
Give them a reason to join by offering our Baby-Proofing Checklist in exchange for their email address!
Email marketing is still the most direct and best converting form of advertising.
Do not ignore it in favour of flaky social media and your web SEO that constantly needs improving and polishing. Talk directly to your clients the moment you get their email address!
Unleash Your Inner Marketer.
Add a pop up window or a plug-in to your website or pin the link to the landing site to your social platforms. Add it in your Instagram bio! Maybe you would like to add a freebie to your newsletter to show your clients you care? How about you include a link to your freebie in your email signature to attract more subscribers.
The opportunities are endless.
Design a landing page
Create a dedicated landing page where visitors can download the freebie in exchange for their email address. This page should include:
- A catchy headline
- A brief description of the freebie
- An opt-in form (name and email fields)
- An eye-catching call-to-action (CTA) button
Promote Your Freebie
Promote your lead capture freebie across multiple channels:
- Social Media: Share posts, stories, and ads on platforms like Facebook, Instagram, and Pinterest.
- Website: Feature a banner or pop-up on your website promoting the freebie.
- Blog: Write a blog post related to your freebie and include a CTA to download it.
- Email: Send an email to your current subscribers encouraging them to share the freebie with friends or family who might be interested.
Follow up with a welcome email
Once someone downloads your freebie, send a welcome email:
- Thank Them: Express gratitude for their interest.
- Deliver the Freebie: Include a link to download the freebie.
- Introduce Yourself: Provide a brief introduction about your services.
- Next Steps: Encourage them to follow you on social media, book a session, or refer a friend.
"Email marketing has been a game-changer for our studio! We've bonded over fun projects and seasonal promotions, and we've discovered a whole new world of clients through direct conversations."
Leah Robinson
Studio Owner
Got questions?
We’ve got answers!
Will I be able to brand the checklist?
Yes, absolutely. You will receive the Checklist as a Canva template (suitable for free and paid accounts) and you will be able to adjust colours, fonts and fill it with your own images.
When will I receive my Checklist?
As soon as the payment goes through, you will receive it straight to your inbox! (Please check your spam folder!)
Ready to get productive?
Get our checklist and implement it in any of your studio projects in order to get more subscribers to your email list!
©2024 Tog Academy. All rights reserved.